Brain Awareness Week @ Duke march 15th-21st
Working with brain imagery is challenging. You need to know that Purkinje cells are a class of GABAergic neurons located in the cerebellar cortex if you’re looking at Santiago Ramon Y Cajal’s drawings as a t-shirt design inspiration. Knowing your visual material well triggers new ideas , new ways of seeing. Here’s the main BAW logo / imagery. This poster implies 3Dness which is what brain is.

Working on BAW promotional material made me think about branding the brain. If BRAIN was a corporation what would its logo look like? If BRAIN was an institution what would be the color scheme? If BRAIN was an event what fonts would you use for the flyer?
Starting with brain one can continue with branding all the organs . EYES would be a cool brand , so would HEART, so would SKIN. But i’m equally interested in branding the gut, anus, genitalia and liver.
Anyways here’s the t-shirt designs for BAW, can’t wait to wear this stuff.

